Kevin Hart’s production company Hartbeat has inked a vertical series deal with Fox Entertainment.
The deal will see Fox Entertainment Studios have first look rights to developing feature film and television series from vertical series released under Hartbeat subsidiary brands Codeblack, Essence and Revolt, which have a combined social following exceeding 20 million.
Codeblack has partnered with Fox partner Holywater Tech, which runs vertical video platform My Drama, to have its own first dedicated branded channel. Hartbeat’s vertical series will launch on the platform first with Fox Entertainment Global subsequently distributing worldwide after their initial runs.
Last year Hartbeat inked a first-look deal with Fox Corp.-owned Tubi for four creator-driven films including “Sundown,” a supernatural feature written, directed and starring Kinigra Deon.
