James H. Rosenfield, Sr., a former top CBS executive who helped build the network into a cultural powerhouse, died Sept. 26. He was 97.
William S. Paley, founder and chairman of CBS, became an important mentor. He tapped Rosenfield for an early assignment taking responsibility for the company’s sales relationship with Grey Advertising. He retired from CBS in 1985.
Rosenfield is survived by his partner Charlotte Rosenblatt, children Laurie Rosenfield and Jim Rosenfield Jr., five grandchildren and five great-grandchildren.
