Per the Take-Two Interactive-owned mobile developer, “Fronting the new multichannel campaign as your ‘Inner Winner,’ Key brings his signature energy to tap into the same competitive spirit that draws millions of players to Zynga Poker daily. With a growing roster of game modes, Zynga Poker gets players straight into action against real people, zero bots, bringing the thrill of the poker table wherever they play.”
“Poker is all about that moment of truth: trust your instincts, make your move, and play to win,” Zynga executive vice president of mobile games Yaron Leyvand said. “That’s the spirit behind our ‘Inner Winner’ campaign. Keegan-Michael Key brings that inner voice to life with exactly the energy and personality we envisioned, and we’re excited to give players a campaign that celebrates that voice and reminds us all to embrace our ‘Inner Winner’.”
